Most of the examples in A Type Primer are intended as exercises you can do yourself.

Working on an A1 sheet (594 x 841 mm, 23.4 x 33.1 in), design a poster for a series of cultural of sporting events. Devise a grid that allows for both a primary (from a distance) and a secondary (close-up) reading. Employ what you’ve learned about color, weight, and scale to clarify the hier­archy within each event’s entry.

Use two colors: black and a Pantone color whose value approx­i­mates 50% of black.